When Your Stories Are Trash Your Deal Size Is Small

Louise Reyna

The Grunt Workers Show – Episode 5

How do multi-million dollar deals get done at a billion dollar company?

And how does that help marketers or business owners who aren’t doing multi-million dollar deals?

It all comes down to story.

Story story story.

Stories are told at billion dollar companies… the same way they are told in a main street shop.

Tell a better story, and you’ll increase your order value – or your deal size.

In this episode, Amahl WIlliams shares his insights while he scales a brand new digital division inside a billion dollar company in the IT industry.

Tune in right now so you can discover:

The right story to tell that will get you bigger deals
The one big clue that you’re “in” and that the sale is made
How to tell when you’re truly successful in business
The purpose of education
And more!

Who is Amahl Williams?

Amahl is a classically trained marketing executive with a background in monetizing new and adjacent technology. Specialties include design thinking, end-to-end quality, return on change, time-to-value, go-to-market strategy, ROM architecture, and RPA+IPA technologies Blue Prism, UiPath, and AA.

SYKES Digital Services culmination of careful thought and consideration of how to best align the capabilities amassed through #SYKES’ strategic acquisition strategy to continue delivering upon our unique mission of helping #consumers find and use the products and services they need by combining the power of machine intelligence and human ingenuity.

Connect with Amahl on LinkedIn https://www.linkedin.com/in/amahlwilliams/